🔍 Finding Inspiration in Unexpected Places

Break free from routine thinking and spark fresh ideas from unlikely sources.

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Building great products isn’t just about solving obvious problems—it’s about spotting opportunities others overlook. But when you're deep in the trenches of product development, it’s easy to get stuck in the same patterns. The best way to break out? Look for inspiration in unexpected places.

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Uncovering Creativity in the Unknown

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Start by exploring industries outside of tech. Some of the best product innovations borrow ideas from entirely different fields. Think about how Airbnb applied the hospitality mindset to home rentals or how Tesla approached car design like a software company. What frameworks, strategies, or user experiences from other industries could be adapted to your product?

User conversations are another goldmine. Instead of relying solely on analytics, step into your customers' world. Read their forum discussions, watch how they interact in community groups, or even listen in on their complaints about competitors. The best insights often come from what people aren’t saying outright.

Switch up your environment. If you're always brainstorming in a meeting room, try a walk-and-talk, a coworking space, or even a coffee shop. Fresh settings lead to fresh thinking, and stepping away from screens can help you connect the dots in ways you wouldn’t expect.

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Expose yourself to randomness. Subscribe to newsletters outside your field, read books that have nothing to do with product building, or follow experts in unrelated disciplines. The more diverse your inputs, the more creative and original your outputs will be.

Revisit old ideas with fresh eyes. Dig through past brainstorming docs, previous product iterations, or even old feedback that seemed irrelevant at the time. What didn’t work then might be exactly what your product needs now.

The best product builders don’t wait for inspiration—they cultivate it. By drawing insights from unusual sources, you’ll uncover ideas that give your product an edge in ways others never saw coming.

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